Southwest Georgia Oil Company
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INLAND GAS PRICES
What Impacts Gasoline Prices

Inland is proud of the role we play as part of the nation's leading source of motor fuels - convenience stores sell about 79 percent of the gasoline that America's motorists buy every year.

When gas prices go up, everyone is affected.  But what many people might not know is that when gas prices go up, it does not also mean that Inland is making more money on gas sales.  Typically, Inland stores actually make less money on a sale as prices go up, because Inland does not pass along the entire price increases to our customers.

The gas you put in your tanks is the end product of a very long supply chain with the gas nozzle at Inland as the last link.  The following article looks at what goes into the price of a gallon of gas, the factors that cause prices to go up and down, and why the price can very from state to state, town to town, street to street, even block to block.

Inland wants you to know and understand what you are paying for when you purchase a gallon of gas.

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Crude Oil
.42
Taxes
.29
Refine
.16
Retail
.16

Crude Oil - Nearly half - 42 cents of every dollar - is the cost of crude oil

Taxes - Almost one third - 29 cents of every dollar - are federal, state and local taxes.

Refining - 16 cents of every dollar - are for the costs of refining crude oil into gasoline.

Retailing - Just over one dime - 13 cents of every dollar - are left for inland to sell the gas.

Profit - This is what is left of the 13 cents after the store costs associated with the sale (transport, labor, utilities, maintenance, supplies) plus credit card fees (typically 2-4 percent) and other additional taxes are all paid, not a lot.

 
What makes the price go up and down?

There are usually two factors behind a fluctuation in gasoline prices: a change in the price of crude oil, or an imbalance in supply and demand.

  • Price of Crude Oil:  The world market determines crude oil prices.  OPEC has the greatest potential to affect prices, since it controls about 40 percent of the world's oil production and 67 percent of the world's crude oil reserves.  Other factors can also affect the price of crude oil, such as supply and disruptions caused by overseas events or natural disasters, or even rumors or speculation of potential shortages.  A change in the wholesale price for gasoline that your Inland store pays to provide you with fuel.
     
  • Supply and Demand:  Crude oil is refined into several different fuels and oil based products, such as gasoline for automobiles, diesel fuel, heating oil, jet fuel, or chemical products.  Changes in demand for any of these crude oil based products can affect gasoline prices.  Weather also has an impact - demand for gasoline increases in the spring and summer months as people drive more. However, this increased demand also increases prices for crude oil, much the way more bids for an auction item increases the price.  In addition, government regulations affect the price you pay at the pump.
     
    Here's how:
     
    • Boutique Fuels:  Only 20 years ago, there were only four different kinds of motor fuels required in the U.S. Today, there are close to 30. Over the past decade, various federal, state, and local fuel requirements have required convenience stores to sell new formulations of gasoline that address different air quality concerns across the U.S. - these formulations are known as "boutique" fuels. While these regulations were aimed at reducing air pollution, they have also had the effect of placing tremendous pressure on the nation's refining and distribution system, and make it more likely that areas with unique fuel requirements could see supply shortages and temporary price spikes. In addition, many areas of the country require different fuels for summer months. This means that existing supplies of winter fuels must be completely exhausted, making it more likely that there will be temporary supply shortages. Everyone in the petroleum industry, including inland, is proud of their role in helping to reduce emissions, but consumers also need to understand that the proliferation of "boutique" blends impacts prices.
       
    • Capacity:  The U.S. petroleum refining system is running at close to capacity, and a pipeline distribution system that was designed to handle fewer different kinds of fuels. As a result, the system for getting fuels from refiner to retailer has little room for error – a problem at a refining plant, a break in a pipeline, or any other unplanned disruption can leave any part of the country in short supply. For example, a pipeline break in 2000 that happened just as new summer-blend fuels were being introduced led to some big price spikes in the Chicago and Milwaukee markets. Also government regulations have made it harder for the refining industry to expand – no new refineries have been built in the U.S. in over 25 years.
       

Knowing what is behind Inland prices
Inland is part of a unique business – in no other business are prices posted in gigantic numbers on the side of the road. Everyone in town knows the price of gasoline today – and you can be assured that Inland is doing everything we can to stay competitive and stay in business. By understanding gasoline prices, the valued Inland customer can make more informed choices about their money.

  

PRESS RELEASE- NOVEMBER 28, 2005
Official Statement from Southwest Georgia Oil Co., Inc.

 
Southwest Georgia Oil Co., Inc. owns and operates 27 convenience stores and travel centers in Georgia, Florida, and Alabama. The company opened its first convenience store in 1973 and since that time, we have worked hard to provide our customers with the cleanest, friendliest stores offering the best products at fair prices. Because of this goal shared by every employee and each officer of the company, we are deeply disturbed by the recent charges of unfair pricing at our store in Chipley, Florida handed down by the Florida Department of Agriculture.

We strongly deny any unfair prices at this location – or any other. Our ability to determine reasonable prices during the recent hurricane devastation was severely tested since our fuel suppliers were ramping up their costs many times a day. We firmly believe that, in spite of costs that were escalating at unprecedented rates, we never violated the intent of the pricing statutes in Georgia, Florida or Alabama.

The Florida Department of Agriculture, as well as other state agencies in all three states, has requested information regarding our pricing and our costs for multiple locations over an extended period of time. We have supplied all the information they have requested and cooperated with them fully because we have nothing to hide. With the exception of one day in Chipley, the agency investigations found us to be in compliance with the statute and for any charges of unfair pricing to be totally without basis. The charges brought against our Chipley store, in our opinion and based on documented information, are also incorrect though this is the one case where the agency disagrees with us. According to the press release issued by the Florida Department of Agriculture, our price in Chipley was unfair because it increased by 75.7 cents in one day. That is completely false. Although there was a price increase at Chipley on the day in question, it was 35 cents - less than half the amount reported by the agency in their press release. We agreed to settle with the State of Florida in order to put the situation to rest but did not concede to violating the fair pricing statute.

Our goal during the recent state of emergency, was to maintain our profit margin at a level that was normal for our company. For instance, at Chipley, our margin on unleaded gasoline for the 30 days prior to the state of emergency was 12.26 cents per gallon. During the time period investigated by the Department of Agriculture (45 days), the margin was 8.45 cents per gallon - a decrease of almost 4 cents per gallon. That is why we dispute the charges brought against our company.

We are proud to be a leader in customer service for our industry. We are proud to have the best employees in our industry. We are proud to be good corporate citizens by supporting a wide variety of civic, educational, and charitable organizations in Georgia, Florida, and Alabama. We are, most importantly, proud to give our customers the best we have to offer – in service, in products, and in pricing – and we appreciate the opportunity to serve our customers every day.

Mike Harrell

President

 


   
IF YOU HAVE ANY QUESTIONS, COMMENTS OR CONCERNS REGARDING INLAND, PLEASE CONTACT THE INLAND HOME OFFICE AT (229) 246-1553

 


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